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manager services

Artist managers have an impossible job; no manager goes to sleep at night feeling they accomplished everything they could for their artists. As the music industry continues its rapid evolution, managers are required to play a much broader, more active role in the artist development process.

To address this challenge, mtheory partners with artist managers to provide infrastructure, marketing, strategic insight, and execution across all of the key areas (touring, merch, recorded music, publishing, legal, etc.) in an ever-changing music industry. Our Manager Services team is made up of marketing, finance, and strategic experts based in Nashville, New York, and New Orleans, and our services are comprehensive and bespoke to each of our partners based on their individual resource needs.

Life depends on music; artists depend on mtheory.

artist services

Artists are dreamers, mtheory strategically supports dreams.

mtheory Artist Services provide a range of professional marketing and strategic offerings (digital marketing, distribution strategy and partnerships, DSP marketing, social media strategy, fan engagement strategy) that support artists and their releases during various stages of a project cycle. Artist Services is designed to help artists and labels gain exposure and generate revenue, all while providing the necessary tools and resources needed for success in a highly competitive music industry.